Posted in General, Brand Development on June 19th, 2007 No Comments »
We had a very productive workshop up in Mount Hyland on the 1st and 2nd of May, where we looked at concepts and possbilities for the Regional Brand. It was a very creative and intense effort, trying to syntethise all the ideas that came up from the regional conversations and discussions we have been having […]
Posted in General, Project Components, Events, Brand Development on April 27th, 2007 No Comments »
The Brand Workshop will be happening on the 1 & 2 May, on Mt Hyland Wilderness Retreat, Dundarrabin.
Members of the community and stakeholder group will get together for two days to finalise the Brand concept Study, according to the findings from the Place Identity Conversations and the Niche Market / Regional Audit Research.
The aim of […]
Posted in General, Project Components, Brand Development on April 27th, 2007 No Comments »
Since January (2007) we have been working on the Brand Concept Study for the Nature Based Tourism activity in the area between the New England and Coffs Coast.
During this process we had one to one conversations with community members and stakeholders in several places along the region.
These conversations were focused on local people’s views of […]