Brand Workshop
April 27th, 2007 by Manuela Taboada
The Brand Workshop will be happening on the 1 & 2 May, on Mt Hyland Wilderness Retreat, Dundarrabin.
Members of the community and stakeholder group will get together for two days to finalise the Brand concept Study, according to the findings from the Place Identity Conversations and the Niche Market / Regional Audit Research.
The aim of this workshop is to decide on how to portray the region to the selected niche markets. To decide on “what story to tell”, and to initiate the development of the Brand Apparel, the tools (verbal and graphic) that will be ued to communicate the brand.
More information on the outgoing of the Workshop will be posted here.
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